THE FIRST PINTEREST
AGENCY IN FRANCE
Make the most of this unexploited platform
Get a 3.0 ROAS with Pinterest Ads in just 90 days.
Yes... it's possible to generate such results with Pinterest Ads.
The most skeptical will stop reading here...
While the most curious will carry on...
And we're not throwing stones at the first ones.
Quite the contrary...
Facebook. Google. TikTok.
I'm sure you know what we're talking about.
The most go-to platforms in E-commerce.
And yet... that's depriving them of the growth they dream of:
- More customers.
- More parcels delivered.
- More margins.
Indeed, these three advertising platforms work...
But in NO WAY they match the untapped opportunity represented by Pinterest Ads.
Some brands have figured it out:
Doing what everyone else is doing...
It's the royal road that leads to the red ocean...
An ocean full of players or competitors with a media budget 10 times bigger than yours...
And yet...
If these DNVBs looked up...
They'd realize something obvious:
Pinterest is neglected by 98% of Brands... What a shame.
We generated over a million euros with Pinterest Ads for a beauty brand. By showcasing very colorful static creations that don't work at all on Facebook Ads.
Two well-known fashion brands acquired thousands of new customers with a ROAS of 10 on Pinterest Ads. Thanks to N°1 positioning on competitive queries at less than 5 cents a click, while Google Ads CPC's struggle to dip below €1.5.
We enabled a decorating company to generate a return on investment of over 7 from the 2nd month by targeting an audience looking for decorating inspiration on Pinterest. We doubled the performance of Facebook Ads and Google Ads in just a few weeks. All while increasing the brand's average shopping basket by +15%.
Taking a household appliance brand that was reliant on Facebook and Google Ads from 0 to 3 million euros generated solely through Pinterest Ads in just 6 months!
Stories like these, we have hundreds of them.
Because Pin Ads has helped more than 50 customers in the French-speaking markets...
In 20 different niches... from beauty, to home decor, to supplements and lingerie.
From e-tailers generating 50k per month to CAC 40 companies generating several dozen million euros per month.
So you may be wondering...
How can a "small" platform like Pinterest bring you more customers, profits and visibility?
Or...
Why hasn't your current agency mentioned the considerable revenue you can generate on top of Facebook, Google & TikTok ?
It's quite simple.
Actually, the blocker isn't finding an agency offering Pinterest Ads.
Instead, the real challenge lies in finding platform EXPERTS who are willing to do whatever it takes to skyrocket your brand’s results.
But why is it so complicated to find Pinterest Ads experts?
Today, finding an agency that handles all advertising channels is a convenience.
HUNDREDS of agencies offer the same services, which are:
"Multi-channel management" "SEA management" "Growth agency" "The agency that meets your growth challenges" "Agency at the service of your digital performance"
With billing generally based on average daily rate or % of advertising budget invested.
This creates an unhealthy business model...
Which doesn't work in brands' favor...
Because even with a ROAS of 0 generated: you'll have to pay a bill of several thousand euros.
To increase the average basket, the agency has to convince the brand to spend more on Ads, even if it isn't necessary...
Indeed:
More ad spend = a bigger bill for the agency!
The consultants will therefore do everything in their power to scale existing Facebook Ads and Google Ads campaigns (even with a mediocre ROAS).
And once the limit is reached, they'll suggest that the brand open up to other advertising channels like Pinterest Ads.
But unfortunately, senior consultants won't be the ones to do this...
They're already busy serving the agency's biggest clients (who account for +80% of their revenues).
So Pinterest Ads simply becomes an upsell for existing clients.
Needless to say, due to a lack of staff, Pinterest campaigns are left in the hands of junior consultants, work-study students or interns.
Who manage the campaigns in a rather approximate way and without any real strategy...
In most cases, this test is never successful.
And represents a loss of several thousand euros... because :
The race for the "cheapest average daily rate" is above all, a race to the detriment of the customer, i.e. the brands.
The truth is, delegating Pinterest Ads to a senior Pinterest Ads consultant isn't cost-effective for agencies...
It requires too much work and de-focusing
Especially since excelling on an advertising platform takes years and doesn't happen overnight.
Not to mention the fact that :
- New features are added every month
- With new formats
- With a rapidly evolving algorithm
- And strategies that become obsolete very quickly
It's not a lack of will or professionalism from these agencies.
It's just a typical problem in this industry.
And to be honest, if we were in their situation, we wouldn't be able to deliver performance by trying to focus on Facebook Ads, YouTube Ads, Google Ads and TikTok Ads, all at the same time.
So we have nothing against these big agencies!
On the contrary, we think it's great.
It allows certain brands to delegate the advertising management of their main channels without having to worry about it.
So they can concentrate on their product market fit, offers and products.
What you need to perform on Pinterest Ads...
It's not just a simple 360° agency.
Who launches your Pinterest campaigns, for the sake of it. Without even understanding the platform's codes.
With consultants managing 12 other brands/BMs at the same time...
You need experts who spend their days doing just that: ONLY Pinterest.
But above all, who have one and only focus:
Unleashing a surge of incremental sales through Pinterest Ads.
With an approach that's :
- Based on ROI
- 100% tailored to your brand's uniqueness.
(While all the other brands are fighting it out on Facebook and Google Ads).
That's why I created Pin Ads.
The first French agency specialized exclusively in Pinterest.
Don't ask us if we do anything else...
Despite dozens of requests a month from satisfied customers...
It's the one and only service we refuse.
And it's not for lack of being able to recruit Facebook Ads, YouTube Ads, Snapchat Ads media buyers...
Why?
The reason is quite simple.
We're the one and only French-speaking agency able to guarantee you an ROI on your advertising investment.
This means that if you're not making money... we're not making money either.
We're not here to generate visibility and clicks that don't convert, or just to spend your budget.
We're a team of experts with the sole mission of mastering Pinterest Ads... so that it becomes a cash machine for your brand.
From optimizing your website...
To the right presentation of your products...
And leveraging the work done on other traffic sources...
And we don't stop there... since the privilege of being an Official Pinterest Partner for the last 3 years, provides us dedicated contacts with the Pinterest’s teams
During our visits to Pinterest's headquarters in Dublin, we're given presentations on the latest algorithm developments... and the very next day, they're applied to your advertising accounts.
Generating performance means being ALL-IN.
Indeed... we can't afford to take the risk of failing. Even worse... to damage our reputation.
That's why we only take on 4 new customers a month.
So if you're interested, discover the Pin Ads method:
Introduction to our method, communication tools and team...
Our team will carry out a complete benchmark (keyword, creative and competitive analysis) to define a hypergrowth Pinterest strategy based on your positioning.
We'll develop the best strategy to help you achieve high returns on investment (very) quickly.
Our technical team guides you step by step through the process of inserting our Pinterest tags into your Google Tag Manager or any other used tool. No worries, no double attribution or degradation of your campaigns.
Our art director will work with your editorial line to create pins and boards, capitalizing on the different formats available on Pinterest, such as video, static, carousel or idea pins.
As a result of our work on the platform, you'll benefit from an Official Pinterest Certification for your account.
We’ll send you the wording of the ads for review and upon your approval, the campaigns will be launched.
To maximize the performance of the Pinterest algorithm, we consolidate the most profitable campaigns for a few days before moving on to the scaling phase.
The last phase involves increasing budgets. This phase is very different from Meta, with horizontal scaling (a strategy unique to Pinterest).
Together, we analyze the data from Pinterest ads. We keep what works and stop the rest.
We provide you with a dashboard so that you always have an overview of the Pinterest figures with all the necessary metrics.
No marketing agency does Pinterest Ads like we do, as it's too much work...
With some of our customers ranked among the fastest-growing Pinterest companies in their respective sectors.
On top of that, to guarantee you the best results on the market, our team has trained (and still trains every day) with the world's best Pinterest media buyers.
Eager and motivated to work with the best French Pinterest team to scale your E-commerce?
Simply book an eligibility call with one of our experts
We'll talk for 30 minutes to an hour to find out more about your brand:
- What product you sell
- How you want to market it
- What are your revenue goals
Etc...
If we can help you, we'll make you a proposal.
If the monthly quota has been reached or your brand doesn’t fit with Pinterest.
We'll be transparent with you, and let you know.
